Sunday, 5th January 2025
According to public financial documents from its parent company IAC and first reported by Adweek OpenAI is paying around $16 million per year to license content [from Dotdash Meredith].
That is no doubt welcome incremental revenue, and you could call it “lucrative” in the sense of having a fat margin, as OpenAI is almost certainly paying for content that was already being produced. But to put things into perspective, Dotdash Meredith is on course to generate over $1.5 billion in revenues in 2024, more than a third of it from print. So the OpenAI deal is equal to about 1% of the publisher’s total revenue.