Why do so many newspapers have astrology columns?
27th December 2012
My answer to Why do so many newspapers have astrology columns? on Quora
Partly because there is demand for it (if a newspaper stopped running horoscopes they would likely lose some of their subscribers to rival publications. Mainly, I imagine, for cash: At least in the UK, most newspaper horoscope pages are accompanied by adverts for premium rate phone numbers that provide a “personal” horoscope service.
More recent articles
- First impressions of Claude Cowork, Anthropic's general agent - 12th January 2026
- My answers to the questions I posed about porting open source code with LLMs - 11th January 2026
- Fly's new Sprites.dev addresses both developer sandboxes and API sandboxes at the same time - 9th January 2026