The talk track I've been using is that LLMs are easy to take to market, but hard to keep in the market long-term. All the hard stuff comes when you move past the demo and get exposure to real users.
And that's where you find that all the nice little things you got neatly working fall apart. And you need to prompt differently, do different retrieval, consider fine-tuning, redesign interaction, etc. People will treat this stuff differently from "normal" products, creating unique challenges.
Recent articles
- Useful patterns for building HTML tools - 10th December 2025
- Under the hood of Canada Spends with Brendan Samek - 9th December 2025
- Highlights from my appearance on the Data Renegades podcast with CL Kao and Dori Wilson - 26th November 2025