28th September 2009
Look at Sony, or Microsoft, or Google, or anyone. They still don't get it. They're still out there talking about chips, or features, or whatever. Or now they're all hot for design. But they think design means making pretty objects. It doesn't. It means making a system of pieces that all work together seamlessly. It's not about calling attention to the technology. It's about making the technology invisible.
Recent articles
- The Pelican comparison grid for Astra is pretty interesting - 4th September 2026
- OpenAI's rogue agents were caught communicating via public wikis - 4th September 2026
- Claude's new system prompt really doesn't want to reproduce song lyrics - 2nd September 2026