Simon Willison’s Weblog

Effective A/B Testing. Impressively comprehensive presentation on A/B testing, from theory to practice to statistical analysis of the results.

Posted 13th September 2009 at 11:49 pm

Recent articles

OpenAI are quietly adopting skills, now available in ChatGPT and Codex CLI - 12th December 2025
GPT-5.2 - 11th December 2025
Useful patterns for building HTML tools - 10th December 2025

ab-testing 7 ben-tilly 1 buckettesting 3 statistics 4

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