Marketing for Geeks
9th July 2003
This is excellent: Marketing for Geeks, a series of articles (three at the moment) by Eric Sink. I’ve never really been interested in marketing but Eric got me hooked with geek friendly examples such as Paint Shop Pro and CityDesk and I ended up learning a great deal. The writing style is similar to that of Joel Spolsky, so if you enjoy Joel on Software you’ll certainly enjoy this.
More recent articles
- LLM 0.32a0 is a major backwards-compatible refactor - 29th April 2026
- Tracking the history of the now-deceased OpenAI Microsoft AGI clause - 27th April 2026
- DeepSeek V4 - almost on the frontier, a fraction of the price - 24th April 2026