Simon Willison’s Weblog

Using page titles properly

Adrian Holovaty eloquently demonstrates why real page titles (as opposed to titles stuffed with meaningless marketing keywords) are so important, using local entertainment listings as his example. One site that would do well to take his advice (despite not being in the entertainments listings business) is The Register, which has been failing to provide story headlines in page titles for as long as I have been visiting it. This is almost certainly a flaw in their content management system, but in 2003 it is an inexcusable error to make.