iPlayer usage, for streaming, peaks about 10pm—just a little later from TV. But interestingly, iPlayer on the iPhone peaks at about midnight. So people are clearly going to bed with their iPhone and watching in bed. And we also see on the weekends, there’s a peak of Saturday and Sunday morning usage at about 8 to 10am in the morning on iPhone.
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Or it could be that most alleged iPhone usage is simply people using scripts to download the mpeg4 files, and those are scripted to run after you've gone to bed...
Mark Fowler - 23rd May 2009 06:16 - #
I don't use iplayer that much, but I certainly script all my heavy downloading to take place after midnight (when my transfer caps do not apply).
Charles Darke - 23rd May 2009 14:27 - #