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Simon Willison’s Weblog

Real girls eat beef

Cool-2B-Real is a site for teenage girls. Real girls are “keepin’ it real” by building strong bodies and strong minds... and they’re feeling great about themselves! It has health and fitness tips, tips on feeling good about yourself, a poll (“What type of beef do you most like to eat with your friends?”), and a set of Smart Snackin’ recipes such as Nacho Beef Dip, Beef on Bamboo, Easy Beef Chili and Roast Beef and Veggie Wrap. And beef games too.

Real girls eat beef. Cool-2B-Real was brought to you by the Cattlemen’s Beef Board and the National Cattlemen’s Beef Association.

Posted 7th February 2003 at 4:38 pm

This is Real girls eat beef by Simon Willison, posted on 7th February 2003.

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5 comments

  1. Did you show Tony, or did Tony show you? Absolutely amazing what people will do for publicity! "Funded by America's Beef Producers" indeed...

    Andrew - 7th February 2003 16:53 - #

  2. Tony showed Paul, Paul showed me. I actually had beef for lunch. I guess I'm cooler than I thought.

    Simon Willison - 7th February 2003 17:22 - #

  3. The site is a direct attack on the rise in vegentarianism amongst teenager girls in the US. Apparently someone's been telling them that they don't have to eat meat to be healthy. The industry's response? "Well, um, yeah, ... but you're _cooler_ if you eat meat!" which reminds me so much of the old cigarette industry PR spin.

    Richard Jones - 7th February 2003 22:10 - #

  4. make the beef sing! http://www.urban75.com/Mag/cow.html

    Natalie Downe - 8th February 2003 23:56 - #

  5. Corporate rule will end some day. Turn, turn, turn.

    Jeremy Dunck - 13th February 2003 16:58 - #

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Previously hosted at http://simon.incutio.com/archive/2003/02/07/realGirlsEatBeef

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